Designing Health communication
| Numbering Code | P-PUB01 8H143 LJ90 | Year/Term | 2022 ・ Intensive, year-round | |
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| Number of Credits | 1 | Course Type | Lecture | |
| Target Year | Professional degree students | Target Student | ||
| Language | Japanese | Day/Period | Intensive | |
| Instructor name | NAKAYAMA TAKEO (Graduate School of Medicine Professor) | |||
| Outline and Purpose of the Course |
・To learn the way of thinking & basic concept about Communication Design Approach in Healthcare ・Using this approach as a clue, we will discuss the potential of this approach to promote targets’ "understandings" and "actions", and lead them to "expected results" ・Lecture & workshop style. |
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| Course Goals |
The goals of this course are to inderstand concepts and approaches such as "insight", "understanding / behavior promotion", "co-creation / collaboration", etc. regarding how to achieve "health communication" to maximize health outcomes. |
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| Schedule and Contents |
(First half) 1.September 8 3rd Introduction 2.September 8 4th Communication design Approach ～the way to design & activate consumer's understanding and behavior 3.September 9 2nd Consumer insights ～the attitudes to and way of understanding of the target insights 4.September 9 3rd Planning ～the way of thinking about designing/planning projects to invite the consumers more healthy (Second half) 5.February 9 3rd Review of the previous term 6.February 9 4th workshops 7.February 10 2nd workshops 8.February 10 3rd Presentation & Lecture summary (*Tentative schedule) |
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| Evaluation Methods and Policy |
Report (50%) Presentation (50%) |
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| Course Requirements | None | |||
| Study outside of Class (preparation and review) | Review and home assignments. | |||
| Textbooks | Textbooks/References | Text books will be introduced in the first class. | ||
| References, etc. | will be introduced in the first class. | |||
